{ About Me }

Content writing services was not my first career choice.

I wanted to be a fiction writer!

My journey as a writer began in 2005 after leaving the legal field to pursue a creative career. My aptitude for putting complex ideas into digestible words naturally drew me towards becoming a freelance writer.

Completely fed up with life in Sheffield, I moved to Amsterdam for a year to hone my craft.

I failed and went back into the legal field.

After eight months, the banking crisis prompted the firm I was working for to make cuts. I was given redundancy with a one-month salary.

I decided to give writing one last shot.

Armed with a paltry profile of published articles in my specialist subjects (music and football), I headed off to London "...where the pavements are lined with gold!"

Never saw any gold, but I was given plenty of opportunities to expand my portfolio.

I even had some success as a fiction writer. Several of my short stories were published and I even collaborated on a play for BBC Radio 4.

But fiction writing was not going to pay the bills.

Three years later, I was not earning a sufficient income from writing.

In 2008, SEO content writing was entering the business arena.

I recognised an opportunity.

I studied Google’s search engine guidelines and figured out how to make websites rank. 

By 2011, my earnings had more than quadrupled. I was earning enough to go travelling and for the next 13 years, lived overseas as a digital nomad; South America, Southeast Asia, Europe! Así es la vida.

In 2024, I returned to the UK to care for my mother. She has Alzheimer’s. I work from an office in her back garden.

Without any overheads you pay for with most content writing agencies, I can pass the cost savings onto my clients and charge reasonable rates for strategic content writing services.